The Story So Far

TL ; DR
Digital Marketing + Marketing(#MarTech) Consultant + Instructor at George Brown College

As a full stack digital marketer with over 10 years of experience, I have a proven track record of success in creating and managing end-to-end digital campaigns. My expertise lies in leveraging marketing automation tools such as Hubspot, Marketo, and Salesforce, as well as WordPress to drive targeted and effective campaigns.

I have extensive experience in running paid campaigns on LinkedIn, Google, and Facebook, and being responsible for building and improving the marketing stack and ensuring full campaign tracking and integration with multiple platforms, including Salesforce.

In addition to paid advertising, I am also well-versed in digital account-based marketing (ABM) strategies, which involve targeting specific accounts and prospects with personalized campaigns. This includes utilizing a range of tactics such as email, paid ads, and direct mail to engage and convert these key accounts.

One of my key strengths is my ability to create high-converting landing pages, email campaigns and constantly improving website conversion, increasing brand exposure through organic (SEO) and paid tactics, that are tailored to the needs of B2B and B2B2C organizations. I am highly skilled at creating and managing WordPress websites.

Overall, I am passionate about driving results through effective digital marketing campaigns, and am constantly seeking ways to improve and optimize the marketing stack. I am confident in my ability to help organizations achieve their marketing and sales goals, and would love the opportunity to work with you to create a successful digital strategy.

Expertise
Over the years, I have gained a vast skill set. This isn't the full list.
  • HTML + CSS + Javascript
  • Digital Marketing Campaigns
  • SEO + SEM
  • Landing Page Development
  • Adobe Creative Suite
  • Social Media Campaigns
  • Branding
  • Salesforce & HubSpot CRM
  • Google Ads(Search & Display)
  • WordPress Development
  • HubSpot / Pardot / Marketo
  • ExactTarget(Marketing Cloud)
  • Email Marketing Campaign
  • Adobe Marketing Cloud
  • Marketing Stack Setup
  • Marketing Automation
  • Google Analytics
  • Social Media Strategy
Not For Profit Organizations & Charities
Currently working on two of my favourite charities. There is always room for an extra.

So, yes, I do have a soft spot for not for profit organizations. I have been part of a few of them myself and know about all the hard work that goes to run these organizations.

If you do have a not for profit organization or know of one that can use my services, then get in touch with me. I would love to hear more about your organization.

Enough About Me.
Let’s Talk About You.